66 Day Challenge

Become Stronger For Life in 2025.

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DOES THIS SOUND LIKE YOU?
  • You want to get in the best shape of your life, body and mind in 2025.
  • You live or work in Belfast and can train at our private city centre gym three times a week.
  • You aren’t afraid of commitment – you will stick around the entire sixty-six days so you can get great results.
  • You feel frustrated with your lack of progress and want to turn it around.
  • You’re a team player who is happy to train in a friendly, fun and supportive environment.
  • You want to lose up to 5kg of body fat in just six weeks whilst adding lean muscle.
  • You’re ready, willing and able to invest in yourself and your health and well-being.
  • You want to follow a proven system that has been getting people results for thousands of people over the past decade.

If the answer is yes – then you’re an excellent fit for this challenge.

WHY 66 DAYS? 

They say it takes 66 days to form a habit—our members prove that’s all it takes to change your life. Over the past decade, we’ve guided 5,000+ people to leaner, stronger bodies with habits that actually stick. With only 2-3 hours of training weekly, you’ll see measurable changes in performance and body composition—and discover a new normal for your health.

At Hench, you can:

•Train at a world-class private city-centre gym with 80+ available slots.

•Enjoy personalised programmes guided by expert coaches.

•Build consistency through fun, supportive, team-oriented sessions.

•Invest in a proven system that’s helped thousands transform.

•Lose up to 5kg of body fat while increasing lean muscle and confidence.

Begin your journey by clicking the Get Started button below:

Get Started

Here's What You Get

28 Coaching Sessions

28 Coaching Sessions

Our world-class team crafts a personalised programme that evolves with you. Train up to three times a week and see consistent, lasting progress.

Flexible Scheduling

Flexible Scheduling

With over 80 time slots, you can effortlessly fit workouts into your busy life. Reschedule easily if something unexpected comes up.

Reserved Equipment

Reserved Equipment

No more waiting around. Your own training zone awaits, fully cleaned and set up for uninterrupted sessions.

Nutrition Support

Nutrition Support

We focus on real, sustainable habits—no fad diets. Our behavioural-based coaching keeps you on track for significant body composition changes.

Detailed Progress Analysis

Detailed Progress Analysis

Leverage medical-grade body composition tracking and training software to chart your improvement, from strength gains to fat loss.

A Dedicated Personal Coach

A Dedicated Personal Coach

An experienced coach is on hand daily to guide, motivate, and celebrate each milestone. You’ll see results without overwhelm.

How does the SFL66 Challenge work?

1

Register You Interest

Click “Get Started” to begin. We’ll gather some quick details and arrange a chat.

2

Meet with Head Coach

Tour our newly expanded, private facility at St. George’s Market and discuss your personal goals.

3

Begin your 66-Day Challenge

Take baseline measurements, set clear targets, and start your 2-3 sessions per week in a fun, supportive environment.

THE HENCH GUARANTEE

Our system has been tried and tested by literally thousands of people since opening our doors in 2012 and it's been proven to deliver outstanding results time and time again. We're so confident in the effectiveness of this program that we're able to guarantee that if you stick to the program, follow our advice and somehow don't get results then we'll refund every penny you invested to say sorry for wasting your time. You have nothing to lose.

Guaranteed Results or Your Money Back

Simply click the button below, enter your details and one of our strength coaches will be in touch to arrange getting you started.

Get Started

WARNING: If you’re looking for another quick “quick fix” or a “X week body transformation programme” then this is NOT for you.

Frequently Asked Questions

What is HENCH?

A results-driven gym that tailors programmes to each individual. We specialise in transforming ordinary people into the strongest versions of themselves.

Who are HENCH coaches?

Our coaches are highly experienced and hold bachelors and/or masters degrees in exercise science in addition to industry specific personal training qualifications. They undergo regular, rigorous training and development to stay up-to-date with the latest in strength training and coaching techniques.

HENCH coaches are experienced, qualified strength coaches and among the top 1% in their field (as well as being sound & down to earth), so you can be confident that your program will help you achieve your goals as efficiently as possible.

How much does the SFL66 Challenge cost?

The programme is £499. This can be prepaid or split into two equal payments.

What is Small Group Strength Training (SGST)?

SGST is our approach to delivering one-on-one expertise within a small group setting—usually fewer than six members. You each follow an individual programme at your own station with reserved equipment, but train alongside others for added support, camaraderie, and fun.

How is HENCH different?

• Evidence-Based: We use proven, research-backed methods rather than guesswork or fads.

•Personalised: Your programme is built around your goals, fitness level, and schedule.

• Accountability: Dedicated coaching ensures you stay motivated, track progress, and celebrate each milestone.

•Community: A friendly, encouraging environment helps you form lasting habits—beyond just a single programme.

How often will I meet with my coach?

Most members meet with their coach 2–3 times per week during small group sessions and communicate daily via app or messaging for check-ins, progress tracking, and extra support.

How does my coach measure my progress?

We use medical-grade body composition technology to track changes in body fat and muscle mass. Strength progress is recorded in our training software. Your coach also checks in on energy levels, sleep quality, and mindset to form a complete picture of your health.

How customised is my training program?

We create each programme after a thorough assessment of your goals, current fitness, and any limitations. Exercises, weights, and volume are adapted to your abilities—then advanced as you improve, so you keep progressing without injury or plateaus.

What does my SFL66 membership include?

• 28 Coaching Sessions (up to 3 per week over 66 days)
• Reserved Equipment for each training slot
• Daily Coach Access for questions or motivation
• Behavioural Nutrition Support
• Progress Tracking with body composition and performance metrics
• Community Events to stay engaged and build friendships

Is HENCH okay for beginners?

Absolutely. Our programme is designed to help all fitness levels feel comfortable and see real progress—whether you’re new to exercise or returning after a long break.

Am I too old for HENCH?

Not at all. We have members ranging from their early 20s to well into their 70s—and they all see fantastic improvements. Our coaches tailor each programme to your unique needs and capabilities.

What if I travel frequently?

With 80+ weekly time slots and flexible rescheduling, you can fit training around your travel plans. If you’re away for an extended period, we provide bodyweight or hotel-gym alternatives to keep you progressing remotely.

When can I train?

We offer morning, midday, and evening slots throughout the week. You can pick sessions that suit your schedule in our booking system, which is updated in real time.

How do I book a session?

Once you join, you’ll receive access to our online scheduling platform. Simply select your preferred slots each week, and you’re all set—no hassle or waiting lists.

Is there a limit to the number of sessions I can attend?

For the SFL66 Challenge, most members attend 2–3 small group sessions per week. Your coach may adjust this based on your specific goals or recovery needs.

Does your nutrition guidance accommodate specific diets?

Yes. Our coaches work within your dietary preferences—whether you’re vegetarian, gluten-free, or have other requirements. We focus on behavioural change that fits your lifestyle for long-term success.

How long does it take to see results?

Every individual is different, but most members notice a change within 4–6 weeks, provided they’re consistent with training and nutrition. Our data shows body composition improvements often start in the first month.

What if I have aches, pains or injuries?

Our coaches can adapt or swap exercises to accommodate injuries or discomfort. Your safety and comfort are paramount—we work closely with you to ensure you progress safely.

What's the HENCH community like?

Expect a supportive, uplifting atmosphere where everyone encourages each other. Whether you’re squatting for the first time or hitting a personal record, your fellow members (and coaches) celebrate every win.

Why is your minimum recommended commitment 66 days?

Research suggests it takes about 66 days to form a lasting habit. We’ve found that’s the sweet spot for seeing real gains, building confidence, and making exercise a part of your lifestyle.

Can I pop in before I join?

Absolutely. We welcome potential members to schedule a tour of the gym, meet the coaching team, and discuss goals face-to-face. No pressure—just a chance to experience HENCH first-hand.

What happens after my initial programme?

Most members continue with our membership options to advance their progress, explore new goals, and maintain the strong habits they’ve formed. We’ll tailor a follow-up plan that suits your evolving fitness journey.

Does HENCH offer a money-back guarantee?

Yes. If you commit fully to our recommended plan and still see no measurable progress, we’ll refund your investment. We stand by our methods and want you to succeed without risk.